To Downtown
Traverse City

We invite you to enjoy our vibrant community. Unique & custom stores, farm to table favors of Michigan, something for everyone, world class beer and wine, the place to be!!

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Whether you're looking for some new duds, gear for an adventure, the perfect art piece or something completely different, you'll find it and so much more in Downtown Traverse City.


No matter what you have a craving for, you'll find it Downtown. Tap into your inner foodie at the food trucks, through casual dining and at sit-down gourmet experiences.


Near many highly visited Northern Michigan landscapes, Traverse City is the ideal base for your Up North trip. Located on the Bay, water fun is just a few steps away.

Get Downtown

We'd love you to come and visit us! Whether you are walking, wheeling, biking, or driving, you can easily access the attractions that Downtown Traverse City offers visitors.

TC Nightlife

Downtown Traverse City has long been the hub of entertainment for the region and remains the place to be and be seen when it comes to nightlife. After dining at one our amazing restaurants, check out a movie at the State Theatre, a performance at the City Opera House or a play at the Old Town Playhouse. Experience a variety of hotspots for all ages in Downtown TC!

Never a Dull Moment

With such a large array of shops, dining experiences and attractions, there's never a lack of something exciting to do in Downtown Traverse City. Every season brings a new variety of activities to partake in. Visitors come for the color tours in the Fall, snow sports in Winter, cherry blossoms in Spring and beach fun in the Summer. Check out our events calendar to see what's coming up.

Local Events

Local events brought to you by What's Up Michigan and sponsored by DDA. Check events broken conveniently into categories. Find everything from tap takeovers to performing arts.

Sara Hardy Downtown Farmers Market

Farmers and gardeners from around the local region bring their fresh produce, flowers and baked goods to this Downtown Farmers Market. Located between Cass and Union Streets across from the Clinch Park.